Your industry is continually changing, and as technology evolves, your business is forced to adapt with it. That’s why it’s more important than ever to have multi-function solutions that satisfy the needs of your team and customers.

Channel marketing platforms are the comprehensive solution for all your marketing efforts. From developing and nurturing leads to improving your ROI and sales processes, channel marketing platforms give you better visibility and real-time data to leverage. No more juggling different applications to ensure your solutions integrate and work together – just one easy-to-use marketing solution. But, how do you know which platform is right for your business?

Start with these three well-known channel marketing platforms:

  1. StructuredWeb
    What is it? A top SaaS channel marketing software, StructuredWeb gives your business the tools you need to connect and work with partners and marketing agencies. Gain visibility of your entire end-to-end marketing process and use the platform to improve marketing performance, drive sales and increase partner participation.
    How does it help? Give your partners a variety of templated marketing tools and resources they can use to reach prospects and gain new business. You can use the platform to schedule and monitor marketing efforts – including inbound, social, email, digital advertising and more.
  2. Zift
    What is it? Zift Solutions is a leader in partner relationship management and its enterprise channel management platform provides the largest partner ecosystem worldwide. By connecting your marketing and partner efforts into one environment, Zift makes it easy to adjust your marketing plans.
    How does it help? From channel as a service to partner relationship management, Zift offers a variety of multi-channel platforms to help you manage your partners and marketing efforts. Unlike other channel management platforms, you can completely customize your Zift solutions to fit your specific needs and requirements.
  3. MindMatrix
    What is it? Similar to Zift, MindMatrix separates its multi-channel platforms based on needs. With their direct sales and partner enablement programs, you can keep track of assets, manage marketing materials and connect with your partners from a single, comprehensive solution.
    How does it help? MindMatrix offers partner relationship management, channel marketing, sales enablement, asset management and marketing automation as a comprehensive, all-in-one platform solution. That means you can do more and manage a greater array of services from a single dashboard – eliminating time and reducing the cost of maintaining your business efforts.

How Marketopia Can Help

As your partner, Marketopia takes care of your marketing efforts by leveraging leading channel marketing platforms like the ones above. Our professionals manage your marketing collateral and provide you with a reliable platform that arms your team with the tools and resources they need to connect with partners. Never wonder how well your marketing campaigns are performing – gain visibility from an easy-to-use dashboard.

For more information on channel marketing platforms and how Marketopia can help, contact us today.