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Helping MSPs Reboot Marketing and Sales amid COVID-19

It’s Time to PIVOT2GROW

The COVID-19 pandemic might have prevented you from reaching your Q1 goals, but it’s time to take back the reins and adapt. PIVOT2GROW is a five-day virtual series with two one-hour sales and marketing tracks per day designed to help you capitalize on Q2 and the rest of 2020. Join experts from across the channel as they help you pivot your business to hit your growth goals and transform your business.


DAY 1 sessions


Times are hard, but don’t fall for the myth that your business can’t go through it. Growth happens in any market! Join Marketopia CEO Terry Hedden as he unveils how you can choose to show up and grow and adapt during even the toughest of times.
With Terry Hedden from Marketopia

Always on the Grow

Circumstances wont stop us, our doubts, average activity, and making sense of taking it easy will. Right now is the greatest opportunity of our lifetime, and the best time to be alive. In this uncertain economic condition you must double down on front facing customer activities and put your offer on the table in front of more people. Both require more skill and output to survive and thrive. Here will discuss both and then open it up for a Q &A.

DAY 2 sessions

Top 10 Ways to Win in Sales

Join Samantha McKenna as she dives into her widely followed (15,000+ followers) top #samsales tips and hacks, sharing everything from the best thing to do when you lose a deal, tactics for outbound messaging and why urgency trumps all in sales.

Next Gen Sales & MSP Marketing

This Panel of MSP Experts will examine different strategies and techniques MSP’s are using to create demand in this new virtual environment. What new lead gen strategies are here to stay and which ones are temporary?

DAY 3 sessions


Trying to find the one right move that will improve your business’s performance can feel overwhelming, especially during a pandemic. Join Tiffani Bova, author of Growth IQ, as she shares how you can keep growing your business in the face of fast-changing business environments like the one we currently face.

How a Simple Shift in One MSP’s Sales Pitch Consistently Adds $25K/month in New MRR 

Every MSP must perfect three simple things to grow and scale. This session will showcase an MSP that had two out of three, and how a revolutionary sales model changed their business. Join industry-leading MSP owners Tim Conkle and Mark Elliott to learn how to take your MSP to the next level.

DAY 4 sessions

4 “Sales Plays” That Best-in-Class Sellers Use for Pipeline Creation

Jamie will deploy 4 “sales plays” that best-in-class sellers are leveraging every day to meet their sales quota.  This highly practical workshop will also show you can hyper-accelerate the digital sellers success.  The workshop material is a sample of new skills we’ll learn in our partnership with Sales for Life.

Growing Your Business With Virtual Events

Dan and Matt will explore the world of virtual MSP engagements: Webinars, virtual Lunch & Learns, video production. What type of content is the MSP Community already doing and what is next.
With Matt Solomon & Dan Tomaszewski from ID Agent

DAY 5 sessions

Leveraging LinkedIn For Compassionate and Collaborative Communication 

In this online class, we will cover all of the essential tools you’ll need to help build and deepen relationships with partners, prospects, clients, and CIOs. Some key discussion points will teach you how to: Create connections through thoughtful and accessible practices , drive conversations with empathy and collaboration at heart , and spark long-term discussions that resonate most during this time.

CMO Panel Talk Show

Wrap up the week with a panel all about learning and discussing marketing strategies from three CMO dynamos. Sit back and take notes while they share their experiences leading marketing teams and how you can make the most out of the rest of 2020 with your marketing strategy.

happy hour featuring "The Quarantine Kids"




ID Agent provides a comprehensive set of threat intelligence and security training solutions to private and public-sector organizations and to millions of individuals impacted by cyber incidents. From monitoring your organization’s domain for compromised credentials to deploying anti-phishing and security awareness training programs to protect the employees and customers you serve – ID Agent has the solution.
Our mission is to deliver world-class marketing, lead generation and sales enablement solutions to help companies in the IT channel find success. Our work provides our clients with a sustainable competitive advantage in the marketplace by leveraging the skill, experience and insight of our team. Marketopia believes in the power of growth for ourselves, our employees, our clients and the IT channel. We support the growth of everyone we interact with and we give back to our community at every opportunity.